New & Innovative Trends in Indian Wedding Cards

New & Innovative Trends in Indian Wedding Cards

Historically, the Indian wedding invitation card has been intricate, ornate and exuding with religious or traditional symbolism. Today, as consumer tastes are changing and the decision making power is shifting from the family to the couple itself, we find that invitation cards are following a more 'contemporary style'. Shades of white, cream and grey, as the base with accents of bright colors seems to be the trend today. Gold and Silver are still very popular, but their implementation is sporadic rather than generous and used only to emphasize specific symbols.

The other large trend we are seeing, is the desire to use 'premium quality paper and materials' rather than focusing singularly on the design itself. In earlier times, the mentality used to be “spend on the design and stinge on the paper” – but consumers are realizing that the raw materials are as much a part of the final visual appeal of the card as the design itself. As a result, using colored and textured papers, hand made or recycled materials are becoming very popular. We at 'The Magic Beans' spend much time and energy keeping up with tastes and trends, because we understand that every couple wants their card to be clutter breaking and forward thinking!

Here are a few invitation card designs from our collection...

 Following a round shape, rather than the traditional angular shape is an easy way to set an invite apart from the rest. We incorporated several treatments like emboss, spot lamination and foiling to give it a premium look. This invite won us an award for best design and print in 2010.

 This was a comprehensive guidebook describing all the functions surrounding the seven-day wedding of a prominent Mumbai based family. The symbol on the cover was created keeping the bride and grooms initialsin mind, and the art inside the booklet was inspired by the stunning handicrafts of Kashmir.

 The idea was to surprise the guest when they open the envelope, with a champagne pattern inspired by the traditional wedding flower – the marigold. The inserts were all created in bright pastel colors to offset the champagne marigold pattern

 For this invite, we developed an intricate mascot – the wedding horse. The horse is a symbol of the “Baraat” which is central to most Indian wedding and that is the idea we wanted to translate into this design

 The monogram on these gift tags was customized using the initials of the couple to create something personalized and elegant. We used a premium paper, with special techniques to make it look uber-chic!

 Big and bold with bright colors to match the personality of the bride! We wanted to give the look of an over sized wedding card to reflect the grandeur of the occasion

Claiming the wedding to be the biggest day of the bride and groom’s life seems like an understatement in today’s day and age. A wedding, today, is more of a dream. A little girl’s dream, a parent’s dream, a grandmother’s dream, a sister’s dream. Making this beautiful dream come true involves a lot of hard work,planning and impeccable execution.

The wedding market is booming in India! Themes, trends and tastes are changing by the day. A simple example? The idea of hiring a wedding planner. A wedding is always planned by the older members of a family. It’s as good as tradition, but times are changing. Hiring a team to make the most important day of your life worthwhile is turning into a rampant development in the wedding circle.

Wedding decorations have become more than just torans and dupattas. New additions? Origami, vintage furniture props, ruffled chair covers, fabrics like sheer and lace are just to name a few. Colour theme weddings are another favourite.

A wedding is not just a union of two people but also a celebration of life. Of course, you want this celebration to reflect who you are. For those who want to portray their stylish tastes in wedding decoration and also stay within the budgetary constraints, the best way to do is to play with colours and lots of colours. Colours set the perfectly playful and auspicious ambiance for a wedding. It is for this reason that 'Weddings Inc.' gets into every detail of the wedding decor right from choosing a theme, stage setups, vidhi mandaps et al.

Sangeet themes are very experimental, be it a Masquearde party or Tiffany’s princess v/s Mumbai Mawalis theme. The pheras are more traditional with less of experiments whereas the Reception could be a Black Tie event, which gives the function a very classy and contemporary feel.

Booking a hall for the big day is too mainstream. Booking a destination? Now that’s unconventional. It is only natural to want your wedding to be a unique and unforgettable experience, not only for you and your partner , but also for family and friends closest to your heart who will be there to witness the perfect occasion. Beach weddings, palace weddings, farmhouse weddings, hill-station weddings; name it and there’s an apt location. Also, destination weddings have their own advantages. You have the liberty of limiting your guest list, you get to choose an exotic location and you also save some money.

A wedding is like a jigsaw puzzle made of pieces like love, hope and inspiration and a missing fourth piece“the complete wedding look”. The sehras and the maang tikaas match not only the traditional tastes, but also the theme and mood of the wedding.

Photographs make memories. But gone are the times when relatives, the happy couple and the guests posed specifically for pictures. This is the era of capturing candid emotions! A tease during the pheras, a tear during the kanyadaan, a smile shared among friends and family. Unnoticed, yet captured. This is how memories are made. A wedding video is now a wedding film, a wedding album is now a wedding photo-book. Loved ones sharing stories for wedding films and the bride and groom getting their couple’s portfolios made are other additions.

There are a number of miscellaneous trends that have also hit the wedding market. Specific wedding websites, blogs, web albums displaying candid moments during planning, gift baskets and thank you notes, to name a few. The idea is to make it a day to memorable day to remember.

Claiming the wedding to be the biggest day of the bride and groom’s life seems like an understatement in today’s day and age. A wedding, today, is more of a dream. A little girl’s dream, a parent’s dream, a grandmother’s dream, a sister’s dream. Making this beautiful dream come true involves a lot of hard work,planning and impeccable execution.

The wedding market is booming in India! Themes, trends and tastes are changing by the day. A simple example? The idea of hiring a wedding planner. A wedding is always planned by the older members of a family. It’s as good as tradition, but times are changing. Hiring a team to make the most important day of your life worthwhile is turning into a rampant development in the wedding circle.

Wedding decorations have become more than just torans and dupattas. New additions? Origami, vintage furniture props, ruffled chair covers, fabrics like sheer and lace are just to name a few. Colour theme weddings are another favourite.

A wedding is not just a union of two people but also a celebration of life. Of course, you want this celebration to reflect who you are. For those who want to portray their stylish tastes in wedding decoration and also stay within the budgetary constraints, the best way to do is to play with colours and lots of colours. Colours set the perfectly playful and auspicious ambiance for a wedding. It is for this reason that 'Weddings Inc.' gets into every detail of the wedding decor right from choosing a theme, stage setups, vidhi mandaps et al.

Sangeet themes are very experimental, be it a Masquearde party or Tiffany’s princess v/s Mumbai Mawalis theme. The pheras are more traditional with less of experiments whereas the Reception could be a Black Tie event, which gives the function a very classy and contemporary feel.

Booking a hall for the big day is too mainstream. Booking a destination? Now that’s unconventional. It is only natural to want your wedding to be a unique and unforgettable experience, not only for you and your partner , but also for family and friends closest to your heart who will be there to witness the perfect occasion. Beach weddings, palace weddings, farmhouse weddings, hill-station weddings; name it and there’s an apt location. Also, destination weddings have their own advantages. You have the liberty of limiting your guest list, you get to choose an exotic location and you also save some money.

A wedding is like a jigsaw puzzle made of pieces like love, hope and inspiration and a missing fourth piece“the complete wedding look”. The sehras and the maang tikaas match not only the traditional tastes, but also the theme and mood of the wedding.

Photographs make memories. But gone are the times when relatives, the happy couple and the guests posed specifically for pictures. This is the era of capturing candid emotions! A tease during the pheras, a tear during the kanyadaan, a smile shared among friends and family. Unnoticed, yet captured. This is how memories are made. A wedding video is now a wedding film, a wedding album is now a wedding photo-book. Loved ones sharing stories for wedding films and the bride and groom getting their couple’s portfolios made are other additions.

There are a number of miscellaneous trends that have also hit the wedding market. Specific wedding websites, blogs, web albums displaying candid moments during planning, gift baskets and thank you notes, to name a few. The idea is to make it a day to memorable day to remember.

Chocolate is the most admirable sweet these days. When selecting the sweets for your special day there can be nothing better than chocolates not just because of the amazing health benefits, long shelf life, wide range of flavors and designs but also chocolates convey a sense of luxury and celebration for the big day in your life!

 The Shift in Wedding Chocolate flavors this year...

There is a blend of the contemporary chocolate and traditional dry fruits. The wedding boxes are filled with roasted almonds and roasted cashews else the milk chocolate loaded with roasted dry fruits

On the contemporary side, the soft centered truffles with supreme flavors like the caramel, caramel honey, the smooth hazelnut, the tangy orange, the summer lemon are all time favorite.

 The demand for 'Customized' Wedding Chocolates

Today the demand for personalized and 3D chocolates has taken a higher edge. The customized range keeps the receiver dazzled with designs and remembers the invite for a long duration! That is the kind of impact customization has on people!

The hottest selling are the 'Chocolate Wedding Invites', the edible chocolate invite! The trend is more towards creating an extra edge when it comes to innovation and keeping the delectable taste of the chocolate at the best! It is pure fusion of creativity and soothing the taste buds.

When it comes to chocolate bites, the couple names are engraved on the food gradable wraps keeping each bite customized.

 The Focus on Design

As it is said, "we eat with the eyes first ", so focus on the design is extremely critical especially when the focus is on themes like the 'Royal Rajwara', there in an intricate blend of tradition and modern design. The traditional and contemporary flavors are blended keeping the design in mind.

 The Shelf Life and Handling Chocolates

Chocolates are best kept on the tongue! On a serious note, the shelf life is an amazing characteristic of chocolate , the chocolate present can last up to 5-6 months! So, every time one bites in that chocolate there is a flash back of your wedding ceremonies! As a suggestion, in the summer season, especially the April-May-June quarter it is best to have your chocolate delights wrapped in 'food gradable wraps' while putting them in your wedding boxes as there is a slight change in the temperature. Chocolates always stay the best sweet to be presented along with your wedding invite.

 The time required

It is good to finalize the design and the flavors 2 months prior to the wedding date, it keeps you more relaxed when the major part of the invite is already taken care of .

Make sure to have your Wedding Stationery be a true and personal reflection of yourself as a couple. Remember, your invitations are the precursor and introduction to what is to follow in your events for your guests. Make it a lasting impression; merge your traditions with on-trend designs.

We recently spoke to Royal Charms, a full-service event planning and stationery studio. Below they showcase a variety of beautiful, vibrant, high-quality, creatively artistic stationery pieces that will speak to who you are as the bride and groom-to-be. The sample of designs shown here reflect the individuals that chose them. The pieces signify the pride one has in their culture melded with laser-cut designs, and embellishments& the blend is a sight for eyes to behold.